The Challenge

Teamwork is a major project management platform, and competes with several other big names. They needed creative, scroll-stopping ads that would make them stand out from the many project and productivity tools out there.

The Process

Working with Forty Two Agency’s team, I brainstormed ad concepts that would grab attention. For the Facebook carousel below, we knew we wanted to list several of Teamwork’s features, and needed an interesting way to do it. We chose to use a vacation metaphor as a fun and different way to stand out from other B2B marketing.

Our Solution

This was the most successful Teamwork ad from Forty Two’s campaign, bringing new leads into Teamwork’s pipeline. It stopped those scrolls!

The Result

Click on an image below to enlarge.